
中等油價時代,國家石油公司(NOC)該如何重新出發,重新占據行業制高點?
來自 | EY
編譯 | 白小明
1. 新興經濟體的NOC轉型迫在眉睫
目前,持續增加的油氣供應與疲軟的全球石油需求沖突連連,造成全球油市供應過剩,油價已跌去了2014年峰值的近55%。近期OPEC與非OPEC產油國達成凍產協議,通過設定“地板價”,給原油市場打了一劑強心針,然而,當前我們依然看不到這一措施能夠給油價的長期格局帶來什么影響。
由于許多新興經濟體非常依賴石油收入,驟跌的油價造成了連鎖反應,對政府預算、主權債務投資、經濟發展刺激措施等產生了深遠影響,更重要的是,對補貼支持和社會福利計劃也將產生巨大影響。這將增加國家石油公司(NOC)的壓力,也將逐漸改變NOC與國家(其主要股東)之間的本質關系。
(新興經濟體,是指某一國家或地區經濟蓬勃發展,成為新興的經濟實體。目前并沒有一個準確的定義。英國《經濟學家》將新興經濟體分成兩個梯隊:第一梯隊為中國、巴西、印度和俄羅斯、南非,也稱“金磚國家”;第二梯隊包括墨西哥、韓國、南非、菲律賓、土耳其、印度尼西亞、埃及等“新鉆”國家。)
那么改變這種“與國家簽訂合同”的方式將如何影響國家石油公司(NOC),以及隨后將對整個油氣行業產生什么樣的影響呢?
其次,在當今這個被稱為石油經濟沒落的時代,隨著合同的改變,政府想要從NOC那里獲得什么,以實現可持續的收入來平衡國家財政?對于嚴重依賴石油收入的大多數新興經濟體,疲軟的油價已使其財政收入大幅下降,大大減緩了其投資經濟建設的能力。
由于采取了緊縮政策,與前些年相比,大多數中東和北非國家的支出水平總體下降了一些,但其財務損益平衡價格仍然普遍高于油價,這就導致許多國家預算仍出現赤字。雖然一些國家已經使用了在油價高漲時期存下的政府儲蓄,但如果在接下來的幾年里,油價持續低迷,這種做法面臨的困難將越來越多。

由圖1可知,EIA曾預測,OPEC成員國年度石油出口收入連續減少3年,到2016年為3410億美元(未按通貨膨脹調整)。這一數據比2015年減少16%,處于過去10年的最低位。2015年的經常賬戶赤字達到近20年來的新高1000億美元,而2014年則盈余2380億美元。
從全球范圍看,尤其是那些高度依賴油氣資源經濟體的NOC,急需制定長期計劃,以履行其對國家的義務,計劃的內容要遠遠超越短期的戰略對策。同時,這些NOC的經營方式、組織架構,以及其對國家的貢獻也在發生變化;這一轉變如此深遠,幾乎與過去數十年國有化過程差不多,目前正處在其歷史的決定性時期。

圖2展示了某些國家在彌補赤字方面的弱點,這其中的一些國家正積極試圖從IMF和世界銀行獲得貸款。這也引起大家對其他一些國家可能出現彌補赤字困難的關注,因為油價可能需要更長的時間方能重上70美元/桶的水平。
因此,需要采取更優的戰略,引入國家預算本身,大幅改變高成本的補貼計劃,可能還要改變NOC的核心功能。
沙特的《愿景2030》,便是這些改變如何影響NOC以及高度依賴石油國家的典型案例。沙特的財政儲備預計可以彌補6年的赤字,而持續出現的收入差額,已迫使沙特積極涉足國際債券市場以增加債務來彌補部分赤字,并取得了一定成效。
2. NOC扮演的角色–“與國家簽訂合同”
NOC是全球油氣市場的主要參與者,擁有全球58%的油氣儲量和56%的產量。他們通常在新興市場經濟體扮演主角,管理著國家的資源開發和能源安全。從NOC定義可以看出,油氣驅動經濟的繁榮,得益于國家的油氣資產貨幣化的效率,其油氣收入占其國家的總收入貢獻比率較高。
然而,NOC的角色遠不止這些,根據國家不同,他們可以是政策制定者、監管者、貿易實體或者同時兼有這些角色。
另外,在許多新興油氣驅動市場,NOC也作為經濟和社會發展的引擎,承擔著一些顯性和隱性的責任,如國家基礎設施發展和社會福利計劃。例如,哈薩克斯坦國家石油公司(KMG),已經在努力使國家融入到全球經濟,確保公司的擴張和發展能夠轉化為國家總體經濟的增長。

NOC沒有標準的角色和功能,它們作為主要的創收者、雇主、投資者,其政治、社會和經濟重要性已經隨著時間,與最初和政府簽訂的合同內容相比,其業務領域有所拓展延伸,功能超越了單純的油氣生產,其政治、社會和經濟重要性已大大提高。
在對石油收入依賴性較低的國家,NOC將著眼于優化多元化的經濟體。但對于高度依賴石油收入國家的NOC,情況大不相同。
這些國家面臨著更多的威脅,首先是油價的持續下跌,導致其石油收入減少了2014年的一半還多;其次是替代能源需求增長比較緩慢,將把到達石油峰值時代的時間延長至25年以內。在這種情況下,有必要采取更加開放的政策,重新定義NOC的角色和功能。
另外,不管對石油的依賴程度高低,我們有必要將NOC更多地定義為“國家公司”,而非“國家石油公司”。
從這個角度來說,國家石油公司的投資策略需要更多地考慮經濟的多元化,同時考慮維持和增加油氣產量。
例如,一些NOC積極投資太陽能來生產蒸汽,然后注入到油井,提高產量,而不是采用高價的天然氣來火燒油層提高產量,天然氣則可以用于制造附加值更高的產品。
也可以通過進口天然氣(甚至是太陽能)和出口原油,來滿足國內長期的能源需求。額外的收入可以重新投資到非石油的商業機構,這些企業一旦成立后即脫離母公司,以提高國內生產總值(GDP)。
“國家公司”的目標是最大化其國內投資和合同戰略的協同效應。如此,通過積極發展多種經濟,增加稅收收入,可以幫助NOC以不同的方式履行與國家間的合同。從這個角度來說,在這個石油經濟可能沒落的時代,通過舉債或股本融資不大可能實現可持續的新的預算平衡。

圖4展示了一個考慮了NOC義務和一些關鍵要素的框架,隨著“與國家簽訂的新合同”的敲定,這些內容需要討論和重新協商。在新油價環境下,為了維持穩定和發展,當前的工作重點在于NOC面臨的期望。我們把對NOC的期望視作新的“財務責任”制度,其中清晰地強調了NOC的盈利性和收入的質量。
3. NOC及未來的財務責任
低油價導致許多新興市場國家采取了財務緊縮措施。盡管采取了措施,但持續的低油價將使這些國家的財政平衡變得脆弱。許多國家艱難地采取了一些應對措施,當然這也是其應盡的財務責任,例如:
1. 減少甚至取消對燃料和能源價格的補貼
2. 降低各級別政府雇員的工資
3. 削減投資開支
4. 短期實現油氣產量的最大化,以部分抵消低油價帶來的損失

全球范圍的油價大跌,使高度依賴石油的新興經濟體的收入和稅收大幅縮水,并帶來了巨大的預算壓力,尤其是僅靠NOC收入、多元化發展較弱的國家受油價下跌影響更大。
我們看到許多政府前所未有地考慮部分私有化或將NOC上市,以增加資本,尋求提高資本充足率和項目融資的方式。

(資本充足率是一個銀行的資本總額對其風險加權資產的比率。國家調控者跟蹤一個銀行的CAR來保證銀行可以化解吸收一定量的風險。資本充足率是保證銀行等金融機構正常運營和發展所必需的資本比率。各國金融管理當局一般都有對商業銀行資本充足率的管制,目的是監測銀行抵御風險的能力。資本充足率有不同的口徑,主要比率有資本對存款的比率、資本對負債的比率、資本對總資產的比率、資本對風險資產的比率等。)
經濟的多元化水平,以及油氣行業對國家GDP的相對貢獻率,是所要采取緊急行動的關鍵。
4. 重新定義NOC的戰略:“從體量到價值”的轉型
當桶油成本降至低于2014年峰值時,NOC很快意識到,他們需要轉變發展模式,從一味擴張轉型為提高公司核心競爭力上。
NOC通常專注于公司規模和項目預算,而將資本動用程度及已動用資本的使用效果,作為次要考慮因素。在當前融資困難的大環境下,NOC需要將工作重點放在最大化資產的可持續價值上,換句話說,就是花小錢辦大事。雖然從擴大規模到提高價值的轉變對國際石油公司(IOC)來說并不是一個新概念,但對于國家石油公司(NOC)來說,卻是最近才提的比較多的概念。
雖然可以從不同的角度來衡量NOC的企業價值,但從常見的財務角度來說,它是指一個企業產生的現金流的質量,以及能夠獲得的資本收益。
企業價值僅僅是資金平衡等式的一部分,包括NOC能夠為自己的國家增加的價值,以及這些價值如何再投資到國家的財富再分配、創造就業、基礎設施等。
例如,如果沙特阿美石油公司順利通過IPO,那么他就可以實現價值收益的最大化,這也會讓它成為近年來采納這種理念的最大受益者。
雖然每家NOC有自己特定的問題,但大多數NOC普遍遇到的問題是資金限制的現實性,以及NOC“商業化”其業務的緊迫性。在這種情況下,NOC不得不探索新的運營模式:
1. 聚焦于提高商業靈活性,涵蓋企業運營涉及到的整個產業鏈的部門
2. 確保做出的決定,能夠最大限度、可持續地從整個生態體系中獲得收益

由CFO領導的財務部門,由COO或者固定資產負責人領導的運營部門,也將經歷巨大變動。如圖7所示,對CFO的預期包括提高業務的商業性。CFO,以及大部分財務部門需要積極與業務部門合作,確保資金的分配是最優的,以提高關鍵業績指標如ROCE和ROI。另外,越來越有必要在整個業務范圍考慮核心業務對EBIT的影響。
同時,COO以及核心資產運營部門,需要在整個資產團隊范圍,在考慮運營可靠性的同時考慮利潤/損失(P/L)理念,以完善運營價值方程。
NOC只有全面協調發展,如通過建立卓越投資和卓越運營的文化,以及通過打破整個價值鏈上的傳統束縛,才有能力以最佳的效率,實現最大化收益的目標。
為了解決這些問題,NOC,特別是中東和北非的NOC,成立了新的投資委員會,其主要任務在于以極高的效率,在整個商業活動中分配資金。這一舉措帶來的最具影響力的結果之一,是通過如下方式,專注于CAPEX組合:
1. 發現并取消沒有經濟效益的項目
2. 重新定位,重新分類項目,以尋求如何利用協同效應開展業務
3. 在整個投資組合中,減少重復投資
隨著投資預算的減少,不同項目類型間以及同一類型不同項目間的選擇機會更少了,需要一個完善的、一致的價值評價基礎。
簡單來說,雖然對于NOC,其最普遍的價值標準通常是其能產生的凈現金流,然而,收益質量將重新定義其真正價值。
NOC只有成功實現企業價值最大化,以及對國家貢獻的最大化,才能將卓越投資和卓越運營成功融入到其文化中。
5. 探索NOC轉型之路
總的來說,NOC轉型之路已經顯而易見。隨著向“商業型NOC”的方向發展,未來數年將是NOC轉型的關鍵時期,他們需要全面著手公司的資本改革。
然而,行業改革并非易事。對于有能力最大化其收益質量和對國家貢獻的NOC來說,如果未來想取得成功,需要深度理解和踐行圖8的內容。

NOC必須改變其與政府的關系,以求在全球油氣市場和其政府內保持關鍵角色。通過改變來最大化利潤和提高資金效率,NOC方可保全自身,并在這個原油供應過剩的時代取得發展,但要擺脫石油,想必還有非常遠的路要走。
From volume to value: the transformation of National Oil Companies
The unfortunate convergence of increasing oil supply and weakening global demand has created an oversupplied market and caused a sharp and sustained decline in international crude oil prices. From its last peak in June 2014, crude oil prices have declined by over 55% during the last thirty months. The recent agreement between OPEC and non-OPEC producers to cut output has provided much needed reprieve to the oil market by setting a floor price. However, we do not see that this
development will change our outlook of longer-term low prices.
For many emerging economies heavily dependent on oil revenue, the dramatic fall in prices has unleashed a chain reaction with far-reaching consequences on government budgets, sovereign investment, economic development How is changing the nature of this “contract with the State” impacting the NOC, and what ensuing repercussions may this have on the oil and gas industry?
Secondly, what changes in the contract would the NOC need from the State to set in place an equation that enables a sustainable return to equilibrium for national finances, in what is generally agreed to be the twilight era for the oil economy?
Weak oil prices have led to a decline in current account balances and, for the majority of emerging economies dependent on oil revenues, have caused a significant slowdown in their ability to fund economic activity. Despite putting in place some austerity measures, and an overall decline in spending from previous years’ level(s), the fiscal break-even prices for the majority of Middle Eastern and North African countries is still higher than the prevailing oil price, causing deficits for many national budgets. While some countries have used the cushion available from the government reserve surplus accumulated during the boom years, this option becomes ever more challenging when the oil price outlook remains weak for the next few years.
The OPEC member countries’ annual oil export revenues are estimated to decline for the third consecutive year to US$341 billion (not adjusted for inflation) in 2016. This is 34% lower than the 2015 revenues, and nearly one fourth of the 2012 levels, and notably the lowest in the past 10 years. This constituency has recorded a joint current account deficit of nearly US$100 billion in 2015 (the first time in nearly two decades), down from a US$238 billion surplus in 2014.
As a result, a more expansive strategy is required, bringing into play the national budget itself, major changes to costly subsidy programs, and potentially also the core function of the NOC. A good example of the extent of change impacting NOCs and hydrocarbondependent economies is highlighted in Saudi Arabia’s Vision 2030. The country’s fiscal reserves are estimated to provide cover for over six years and the ongoing shortfall in revenue has resulted in Saudi Arabia actively, and successfully, tapping into the international bond market to raise debt to cover part of the deficit.
There is an urgent need for NOCs around the world — particularly in heavily dependent hydrocarbon economies — to formulate a long-term plan to fulfill their obligations to the State, over and beyond short-term tactical responses.
The manner in which these NOCs are operating, their structures, and their contributions to the State, are simultaneously changing; a transformation so profound that it stands next to the nationalizations of decades past as the most defining moments of their respective histories.
NOCs are major players in the global oil and gas industry, accounting for 58% of global reserves and 56% of production. They often play a leading role in emerging market economies, and are normally called to be the custodians of a nation’s resource development and energy security. By definition, the hydrocarbon-driven economy prospers by the efficiency with which the country’s oil and gas assets are monetized, and the proceeds of which contribute significant proportions of the State’s revenue. However, the NOCs role rarely stops there, and depending on their home country, they may also be policy makers, regulators, trading commercial entities or a combination of such functions. They fulfill their government mandates, through a diversified group of structures along the entire hydrocarbon value chain, in various manners, including partnerships with foreign oil and gas companies, local partners or in government-to-government (G2G) cooperation agreements.
Moreover, in many hydrocarbondriven emerging markets, NOCs also act as engines of economic and social development and have explicit or implicit duties such as national infrastructure development and social welfare programs. KazMunayGas (KMG), the NOC of Kazakhstan for instance, has been tasked with integrating the country into the world economy and making sure that the company’s growth and development translates into more general economic growth for the country.
At the lower dependency end of the oil revenue continuum, NOCs will be looking to optimize around sustainable economic value. But for NOCs whose governments have very high reliance on oil revenue, the situation is very different. These governments face a more existential level of threat, firstly from the continuation of an oil price that yields less than half of its 2014 revenue, and secondly from the tangible growth of energy alternatives Country NOC % of revenue from oil and gas to the fiscal budget Key drivers and changes in NOCs contract with the state Saudi Arabia Aramco 80%
? Maximization of value in company listing
? Local content program to drive suppliers to have localized manufacturing in kingdom
? Double natural gas production
? Increase of downstream value capture Kuwait KPC 94% ? Increase output to 4 mb/d by 2020
? Delivery of natural gas for industrial growth and energy mix
? Increase of downstream value capture
? Employment and development of Nationals UAE ADNOC 63.5% ? Increase output by 3.5 mb/d
? Maintain competitive edge by being commercially driven
? Improve productivity across group businesses
? Increase of downstream value capture Nigeria NNPC N/A ? Increase output
? Reduce import of refined products
? Increase efficiency and reducing bureaucracy by splitting NNPC to into seven independent units
? Successful implementation of Nigeria Content Act Angola Sonangol 70% ? Restructuring of Sonangol to drive efficiency
? Two new entities — the Agency and the Superior Council —will be responsible for regulation and administration.
In this context, it is likely to be necessary to adopt a more expansive policy and to redefine the role and function of the NOC. Further along the continuum between low and high levels of dependency, it may be necessary to start thinking of NOCs less as a ‘National Oil Company’, and more in terms of them being a ‘National Company’. In such a role, a National Company’s investment strategy needs to be pushing greater economic diversity alongside maintaining or increasing production. For example, some NOCs are actively investing in solar power to generate steam for injection into the oilfields instead of burning valuable natural gas which can be channelled for manufacture of higher value added products. It may also make longer term sense to satisfy more domestic energy demand through gas imports (or even solar) and to export more crude. The additional revenue can then be reinvested in related, but non-oil, commercial ventures that are then spunoff once established in order to grow gross domestic product (GDP). The aim for a ‘National Company’ would be to maximize the multiplier effect of its domestic investments and contracting strategy. In this way, it help to fulfil the contract with the state in a different way, by actively growing the wider economy (and resulting tax revenues). At this end of the continuum, debt or equity financing is unlikely to represent a path to a sustainable new budget equilibrium in what may prove to be the twilight era the oil economy. A framework that takes into account both NOC obligations and critical elements for discussion/re-negotiation as the“new contract with the State” is set out in Figure 4.
The immediate focus is on the expectations faced by the NOC, to sustain and grow in this new era of oil price environment. We identify this (critical) expectation on the NOC as the new “fiscal responsibility” regime, which places a clear emphasis on profitability and quality of earnings.
To conclude, the case for NOC transformation is clear. The coming years will be defining for the NOCs as they progress to become “commercial NOCs”, fully embracing the need to embark on the capital transformation. Industry transformations are never simple. For an NOC to be able to maximize the quality of its earnings and contribution to the State, many aspects critical for the successful NOC of the future will need to be understood and addressed, which are included in Figure 8.
NOCs must change the way they relate to their government in order to maintain their critical roles within the global oil and gas market and within their governments. By implementing changes that maximize their margins and increase capital efficiency, NOCs will position themselves for survival and growth through this new era of abundance.
The NOC has a well-structured contract with the state and the oil and gas regulator, which enables the entity to allocate capital that will enhance its long-term value and produce quality of earnings.
Balancing national versus commercial objectives The evolution of the NOC serves as a key contributor of the country’s GDP while fulfilling both national objectives and the profitability expectations of key stakeholders of the entity.
Internationalization The NOC creates a significant international presence with investments in major high-growth-potential markets. Funding It has a combination of external commercial finance, equity investors and free cash flow from operations.
Enabling technology The NOC uses cutting-edge technology and digital solutions to improve efficiency and productivity that helps it retain status as one of the low-cost producers.
The NOC is fully integrated to capture and maximize income in the entire oil and gas value chain.
People, capabilities and skills development The transformed NOC has well-developed centers of excellence in key locations, and its staff are able to conduct market-leading training programs.
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石油圈認證作者
- 畢業于中國石油大學(華東),化學工程與技術專業,長期聚焦國內外油氣行業最新最有價值的行業動態,具有數十萬字行業觀察編譯經驗,如需獲取油氣行業分析相關資料,請聯系甲基橙(QQ:1085652456;微信18202257875)